Applying our brand
Social Media – Local Channels
Last updated: February 27th, 2025
On this page you can find guidelines for the local social media platforms currently in use for Edwards.
WeChat is a multi-functional social media, messaging, and payment app developed by the Chinese company Tencent. Launched in 2011, it has grown to become one of the world’s most popular mobile apps, particularly in China, where it plays a central role in daily life. As a crucial information dissemination platform, WeChat integrates multiple functions such as information release, user interaction, brand building, and content management.
On Edwards WeChat official account, we can showcase our company culture, brand news, product updates, technical sharing, exhibition information, industry trends, recruitment information, and more.
Naver
Naver is South Korea’s leading search engine and web portal, much like Google. It offers a wide range of services including search, news, email, and its popular blogging platform, Naver Blog. Naver is widely used for finding information, shopping, entertainment, and social networking. It integrates various services such as Naver Cafe (community forums), Naver Shopping, making it a comprehensive platform for users.
Bilibili
Bilibili is a well-known video-sharing platform in China, serving as a diverse social media platform that gathers user-created, shared, and interactive content.
Edwards Bilibili guidelines are mainly intended for content creators, owners, and editors, providing detailed information about the structure of the Edwards Bilibili channel and describing the tools and specifications used when creating, uploading, and editing videos on Bilibili.